Researched and Written by Louise Sanders Got more to say? – Twitter increases its DM character limit As the popularity of private messaging is on the up, this month sees Twitter attempt to compete with the likes of Facebook Messenger and WhatsApp as it increases its Direct Message (DM) character limit from 140 to 10,000. […]Read more "Twitter: Increased Character Limits and Embedded Video"
As businesses seek new ways to turn their social media activity into a profit making exercise, Instagram have responded by developing their eCommerce offerings. With 300 million users worldwide (a similar amount to LinkedIn and Google+), Instagram are keen to replicate the success of Facebook’s advertising: “There are more than two million advertisers who actively […]Read more "eCommerce Opportunities on Instagram"
Some people prefer more serious tools to market their businesses, but there are social media tools for businesses that are visual and fun. Pinterest is one of these tools. Photographers, artists, and online sellers of fashion items do well on Pinterest. That’s not to say that you can’t use Pinterest if your business sells services […]Read more "Pinterest: Should I Have a Personal or Business Account?"
Researched and Written by Louise Sanders As an increasing number of business owners and marketers move away from desktop computers in favour of mobile technology, Facebook responded to customer feedback by introducing the Ads Manager mobile site in 2014. According to the Facebook for Business blog it now boasts 2 million business advertisers. The social […]Read more "Facebook Advertising On The Go: Facebook Ads Go Mobile"
Researched and Written by Louise Sanders Facts and figures just got visual on Canva! There’s no denying that statistics and plain text can be dull and easily scrolled past in our daily bombardment of digital content. If you are an SME and have facts and figures that you are keen to share with your audience, […]Read more "Easy Infographics Now on Canva!"
Researched and Written by Louise Sanders Buffer is a fabulous, one-stop publishing tool which allows small businesses to manage multiple social media platforms from one application. Buffer has been around since 2010 and according to Search Engine Journal is one of the most popular social media account management tools around, mainly due to the ease at which […]Read more "Pin Images to Pinterest Using Buffer – Yay!"
Instagram now boasts 300 million users worldwide. That’s more than Twitter, the same as Google+ and almost as many as LinkedIn. Instagram is experiencing a 66% year on year growth. Users share 70 million photos daily and videos too. The average user spends over 4 hours per month on Instagram and logs in at least […]Read more "Should I Use Instagram For My Business?"