Here’s the next instalment of the social media misconceptions series, covering the common misconceptions which keep people from implementing social media for their business. If the subject interests you, you might want to check out the previous posts. This post is going to explore the misconception there is too much noise on Twitter to be […]Read more "The Content Problem – Part 3 of the Social Media Misconceptions Series"
This is a follow on from my previous post, part 2 of the social media misconceptions series, Is Social Media Here to Stay? I thought a little more investigation into the predicted future of the web and social media would be fun, so here we go. What’s the future for the web and social media? […]Read more "The Future of the Web and Social Media – The ‘Worldstream’"
This is the second instalment in my blog series concerning social media misconceptions. The previous post dealt with the misconception that social media is just for kids. This post handles the common misconception that social media is just a fad. So, is social media here to stay? Or will it eventually be passed over for […]Read more "Is Social Media Here to Stay? – Part 2 of the Social Media Misconceptions Series"
As promised, here’s the first blog post in my new series, discussing the reasons why small businesses resist social media. As I pointed out in the introductory post 4 reasons why small businesses resist social media, one of the reasons small businesses resist social media is because of misconceptions about what it is, what it […]Read more "Is Social Media ‘Just for Kids’ – Part 1 of the Social Media Misconceptions Series"
As a small business owner, I know you’ll understand what I mean when I say it’s important that you know who your ideal client is and how you can help them to solve their biggest issues. To get this clear in my head, I devised my ideal client persona. My ideal client is a small […]Read more "4 Reasons Why Small Business Owners Resist Social Media"